In order to understand their needs, the Design team started the process as they always do, asking the simple questions: What is your story? How would you describe your hotel? How do you want it to be perceived online? Who’s your audience? What is your dream for your online strategy?
This are for GuestCentric team the fundamental questions to learn the client’s ambitions so that we can built on top of those. The work started with the brand redesign that was one of the fundamental keys for the project success.
On top of that, the website was built taking full advantage of the stunning photos of the property. The navigation optimized to the make the booking process easy, no matter the device used. Taking advantage of the GuestCentric’s platform, the hotel was able to develop content on their own, without the need of external help.