55 room independent hotel increased overall business by 180% in 3 months after implementing top notch e-commerce management solutions
Like many other hotels all over the world, Cuatro Naciones experienced a dramatic drop of 50% on their reservations at the beginning of 2009. Aware of the changes in preferences of the travelers towards online services, the hotel had to look for online solutions to help them overcome the economic crisis, provide exceptional services for demanding travelers and increase their direct online booking. After an exhaustive search with different providers, the manager of the hotel found in GuestCentric Systems the solution that best fit their needs; a company that focuses primarily on independent properties and provides a one-stop-shop online solution at affordable prices.
The Hotel Cuatro Naciones adapted GuestCentric’s e-Comerce solutions that included a full-feature platform, which provided them with powerful online marketing and distribution tools like:
- A brand new hotel website design
- An innovative booking engine
- A reservation platform
- Direct social media integration with Twitter and Facebook
The results exceeded all expectations. Within a month and a half of launching their new website and booking engine, the hotel had a 190% increase on their direct online reservations. And in the middle of an unfavorable economic period, within 3 months of deployment the online reservations alone were responsible for an increase of 180% on the overall hotel business.
It is very important for the hoteliers to have a simple and integrated platform that allows them to spend more time in strategically planning and taking care of their customers rather than only managing reservations. See case study
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